When I sat down with Leora Blumberg, VP of AdSide and Moderator of the “Why Premium Publishers are Going Direct? Lessons for Small & Medium Publishers” panel, at Ben’s Deli of Manhattan last Friday, the cool air rippled over
the steaming hot chicken noodle soup and we discussed the manifestations of publishers going direct to advertisers.
The “human element” in this all things internet world we live in is alive and well. That’s right, the warmth of a voice, the touch of a handshake, the face to face meeting – these are alive and well. Don’t miss this panel with Wall Street Journal, Tribune 365 and Wiley & Sons who will discuss this further 🙂